Back to school is much more than new backpacks and endless lists: it’s a season of decisions, recommendations and purchases.
At FlowFlamingo, we connect brands with influencers who inspire trust and spark real conversations. We create strategic influencer marketing campaigns that turn Back to School into measurable results, authentic content, and sales that take off from the first day of school.
The return to school does not happen on a single day or in a single place. It begins on social media, in shared videos, in recommendations circulating among families, students, and digital communities.
It is an ongoing conversation where options are compared, real opinions are sought, and purchasing decisions are made. It is in this dialogue that brands that know how to listen — and speak well — manage to stand out and become the final choice.
Back to school requires more than just visibility: it needs relevance. That’s why we create influencer campaigns specifically designed for the back-to-school season, where every creator, every format and every message responds to a clear objective. We activate authentic recommendations at just the right moment, when the audience is searching, comparing and deciding what to buy.
Our experience with over 200 campaigns has taught us exactly what works in the Spanish market to boost back-to-school sales:
Over 200 successful campaigns managed for Spanish and international brands, with measurable and transparent results.
We only work with verified micro-influencers, influencers, and content creators from Spain who have real engagement and authentic audiences, eliminating profiles with fake followers.
We accompany you from start to finish: from designing the creative strategy to measuring results and detailed reporting.
Constant and clear communication throughout the campaign, with direct access to the team and regular performance updates.
Influencers in Spain generate higher engagement rates and better cost-per-acquisition, maximising your advertising investment.
Successful experience in fashion (Sprinter), technology (Huawei), fitness (Decathlon), education (Le Wagon), gaming (Gameloft) and more
Network of verified influencers and content creators throughout Spain, with the capacity to manage international campaigns for global brands.
We simplify the search and management of influencers, saving you time and resources while guaranteeing superior results.
While others are still planning, decisions are already being made.
Now is the time to join the conversation, activate your brand, and turn attention into sales with an influencer strategy designed for Back to School.
We work with brands in retail, e-commerce, technology, fashion, education, and any business that has products or services relevant to back-to-school.
We select creators based on their affinity with the brand, audience quality, and actual influence. We are not looking for volume, we are looking for impact and credibility.
Campaigns usually run for between 4 and 8 weeks, accompanying the entire decision-making and purchasing process before and during the back-to-school period.
Depending on the objective, campaigns can generate greater brand awareness, qualified traffic, or conversions. Everything is measured and reported with clear metrics.
Yes. We take care of the strategy, coordination with influencers, content production, and final analysis of results, so that you can focus solely on selling more.
