D.Franklin: A SUCCESSFUL SUMMER CAMPAIGN

D.Franklin is an innovative brand that stands out for offering fashion and accessories that
reflect a fresh and urban lifestyle.

With a wide range of products, D.Franklin seeks to connect with a young and vibrant audience, offering options that inspire enjoyment, innovationand innovation.

life to the fullest.

The strategy

We developed an influencer marketing strategy for their summer campaign, focusing on connecting with the audience that stays in their cities during the summer season.

The campaign aimed to showcase fun plans that can be enjoyed with friends, using the appeal of the D.Franklin lifestyle.

what we did

Microinfluencer Selection: We carefully select microinfluencers who fit the brand values and have an authentic connection to their audience.

Strategy Creation and Development: We design an innovative approach that maximizes the reach and authenticity of the message.

Results Measurement: We implement tools to track performance and adjust the strategy as needed.

RESULTS

The campaign was a success, reaching more than 200,000 people. Thanks to the collaboration with national and international microinfluencers, D.Franklin experienced a remarkable increase in traffic to its website, as well as an increase in in the number of followers and engagement on its social networks.
If you want to connect with your audience

BRANDS THAT TRUST IN OUR INFLUENCER AGENCY

and what they say...

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